15
September
Best Brand Strategy
Best Brand Strategy
When you think about branding, you have to realize it is much more than a slogan, your name, or logo. It is the complete experience that your potential customers have with your services or products and company as a whole. The brand strategy defines your conveyed personality, the promises you make and what you essentially stand for. Obviously, it includes your slogan, color palette, and logo, but those are only the creative side of your brand. Your brand has to interact in other ways such as:
The opinion that